Journal & Inspirations

Photography blog Geneva

Tips, techniques and behind the scenes of professional photography

Find my articles on professional photography in Geneva: practical tips, behind-the-scenes of shoots and reflections on the craft.portfolio / services.

Gros plan d’une montre portée au poignet avec un arrière-plan urbain flou.

Technique3 Sep 20268 min

Geneva Watch Days 2026: What Photographing a Watch Teaches Me About Light, Material and Detail

At Geneva Watch Days 2026, watch photography is a reminder of the essentials: thoughtful light, respect for materials and genuine attention to detail for accurate, credible images.

Portrait professionnel cadré en studio sur fond sobre.

Advice25 May 20269 min

Team Portraits and Corporate Headshots in Geneva: The Complete Guide to Successful Business Photos

A practical guide to preparing, organizing, and executing a corporate photoshoot in Geneva, from LinkedIn headshots to harmonized team portraits and corporate reportage.

Écran montrant les coulisses de création du site aphotographie.ch avec Altio.

Behind the Scenes11 May 20267 min

Behind the Scenes of My Website: What I Learned Building It with Altio Agency

How my website evolved from a simple portfolio to a genuine tool for attracting new clients in Geneva, thanks to my partnership with Altio agency. An honest account of the design process, the evolving brief, and what truly changed for my business.

Portrait éditorial réalisé pendant un shooting mode.

Advice17 Apr 20268 min

Fashion Shoot or Editorial Portrait: What's the Difference, and For Whom?

Fashion shoots and editorial portraits are often confused because both can be beautiful, stylish, and highly crafted. However, they tell different stories. One primarily showcases an aesthetic. The other primarily seeks a presence.

Personne se préparant avant une première séance photo professionnelle.

Practical Advice16 Apr 20268 min

Getting Ready for Your First Professional Photo Shoot: Outfits, Stress, Posture, Expectations

Your first professional photoshoot can be intimidating. The good news is you don't need to be a posing expert to have a great session. The key is understanding its purpose, feeling authentic, and letting your body relax.

Photographe vérifiant les métadonnées d’une image sur son écran.

AI & Photography14 Apr 20269 min

Photography and AI in 2026: How to Prove an Image is Authentic?

In 2026, image authenticity is no longer declared; it's documented. RAW files, metadata, shooting sequences, capture context, and Content Credentials form what I consider a true chain of trust.

Photographe professionnelle en pleine séance avec un boîtier plein format.

Reflections12 Apr 20268 min

Should You Still Upgrade Your Camera Body in 2026? The True Impact of Gear on Photo Quality

Upgrading your camera body in 2026 can be an excellent decision. Or a very good distraction. It all depends on what you truly expect from your gear, and what you should perhaps ask of your vision instead.

Photographe en reportage tenant un boîtier Canon EOS R5 Mark II.

Technique10 Apr 20268 min

Canon EOS R5 Mark II vs EOS R: What My New Camera Body Truly Changes in the Field

Changing camera bodies doesn't change one's vision. However, in the field, it can change the fluidity of a session, the security of a reportage, and the flexibility of a delivery. Here's what my switch from the EOS R to the R5 Mark II truly altered, without fantasy or disguised product pitch.

Plat culinaire soigneusement dressé dans une mise en scène éditoriale.

Business21 Mar 20267 min

Why Some Photos Sell... And Others Don't (Marketing Analysis)

Not all photos are created equal in terms of commercial impact. Here's what distinguishes a converting image from one that goes unnoticed.

Modèle photographié pendant un shooting mode à l’esthétique éditoriale.

Trends18 Mar 20266 min

2026 Visual Trends: What Brands are Using to Stand Out

2026 visual trends prioritize authenticity, natural textures, and expressive minimalism. Here’s what works and how to apply it to your brand.

Espace intérieur professionnel aux lignes architecturales contemporaines.

Practical advice14 Mar 20267 min

Website Photos: Mistakes That Drive Customers Away (and How to Fix Them)

A website with mediocre images drives visitors away in seconds. Here are the most common mistakes and how to fix them easily.

Photographe en action pendant un événement professionnel.

Advice9 Mar 20266 min

How to Choose the Right Photographer for Your Business: A Complete Checklist

Choosing a photographer for your business isn't just about comparing prices. Here are the essential criteria for making the right choice and getting images that truly reflect you.

Portrait professionnel réalisé en studio avec un éclairage sobre.

Business5 Mar 20266 min

How much does a photographer cost in Geneva in 2026? Complete Price Guide

The rates for a professional photographer in Geneva vary depending on the type of service, experience, and deliverables. Here is a transparent guide to help you understand the costs.

Public attentif assis dans un auditorium pendant un événement culturel.

Inspiration28 Jan 20266 min

2026 Must-Attend Photo Events: My Address Book

From Zurich to Arles, here are the photo festivals and exhibitions that nourish my photographer's eye in 2026. A personal selection to re-enchant your practice.

Portrait naturel d’une femme rousse regardant l’objectif.

Reflections21 Jan 20265 min

Real Photos or AI Images? How to Stay Authentic in the Age of Artificial Intelligence

In the face of AI-generated images, authentic photography remains irreplaceable for Geneva businesses: it captures the reality of your locations, products, and teams with a human touch.

Portrait professionnel d’un homme portant un chapeau noir.

Practical Advice17 Jan 20266 min

Smartphone or Pro Photographer? When Your Image Deserves More Than Just a Selfie

Smartphones are wonderful, but for a consistent brand image across your website, Google Business, and social media, a professional photoshoot makes all the difference.

Jeune femme blonde en haut à sequins roses pendant un shooting mode.

Social Media12 Jan 20265 min

Stand Out on Instagram and LinkedIn in 2026: The Power of a Coherent Photo Identity

In 2026, attention is captured in seconds on social media. A coherent visual identity and tailored photos are your best assets to stand out.

Portrait en noir et blanc d’une jeune femme blonde, la main posée sur le visage.

Behind the Scenes30 Dec 20257 min

Daring to Begin: My Journey as a Self-Taught Photographer

From imposter fear to the ecstasy of progress: my journey as a self-taught photographer, amidst doubts and victories.

Jeune garçon souriant à cheval, portant un casque et un polo.

Advice30 Dec 20255 min

Gift a Photo Shoot: The Present That Creates Memories

Gifting a photo shoot is offering a unique experience that transforms into timeless memories. An original gift that transcends time.

Portrait rapproché d’un homme souriant, les bras croisés sur une surface en bois.

Technique30 Dec 20258 min

The Secrets of a Successful Portrait (Even if You Hate Being Photographed)

Light, posture, connection: discover the technical and human secrets to a portrait that truly reflects you.

Chef ajoutant une fleur jaune à un plat de figues et pistaches.

Behind the Scenes30 Dec 20256 min

Geneva, Global City: A Visual Feast for a Food Photographer

Geneva, an international city par excellence, offers extraordinary culinary diversity. An inexhaustible playground for a gourmet photographer.

Photographies anciennes en noir et blanc disposées ensemble.

Storytelling30 Dec 20255 min

Why Old Photographs Move Us So Much

Can a still image convey past yet timeless feelings? A reflection on the emotional power of photographs that span generations.

Femme aux cheveux bouclés, yeux fermés, éclairée par une lumière dorée près de l’eau.

Tips30 Dec 20256 min

The Golden Hour: Those Magical Moments I Seek in Geneva

Discover the most beautiful spots in Geneva to capture the magic of the golden hour: from the Jet d'eau to the Old Town, these places where light sublimates everything.

Trois mini sacs Guess pastel, vert menthe, lilas et crème, alignés sur un fond assorti.

Business30 Dec 20256 min

Creating a Coherent Visual Identity for Your Brand

A strong visual identity comes from the alliance of brand uniqueness and coherent design. Discover how photography strengthens your brand image.

Portrait d’un homme barbu à lunettes, bras croisés devant un mur de briques.

Advice30 Dec 20255 min

The Importance of a Professional Photo: Your Image, Your Story

Your professional photo is much more than an image: it's your first virtual handshake. Discover why authenticity and humanity should be at the heart of your image.

Portrait rapproché d’un jeune homme aux cheveux bouclés sous une capuche sombre.

Storytelling10 Dec 20255 min

The Emotion Behind the Lens: What Photography Reveals About Us

Beyond technique, photography captures the invisible: emotions, authenticity, stories. Reflections on the art of revealing hidden beauty.

Main ajustant un collier sur un modèle pendant les coulisses d’un shooting.

Behind the Scenes20 Nov 20256 min

Behind the Scenes of a Photoshoot: From Preparation to Delivery

From initial brief to final delivery, discover the behind-the-scenes of a professional photoshoot. Preparation, execution, and post-production: I tell you everything.

Deux montres squelette Claude Meylan en finitions dorée et argentée sur fond bronze.

Business5 Nov 20255 min

Why Invest in Professional Photos for Your Brand

Professional photos boost your sales and strengthen your brand image. Discover why this investment is profitable in the long run.

Gros plan d’une femme portant plusieurs bagues à pierres précieuses, la main près du visage.

Technique12 Oct 20258 min

Photographing Jewelry: Capturing Light and Reflections

Jewelry photography demands precise technical mastery. Discover how to control reflections, choose the right backgrounds, and reveal the beauty of each piece.

Burger au poulet croustillant et avocat servi avec des frites sur une planche en bois.

Technique20 Sep 20257 min

The Secrets of Mouth-Watering Food Photography

Food photography is a subtle art. Targeted lighting, meticulous styling, and appropriate angles are key to creating images that make you want to eat.

Main ouverte sous un appareil photo Nikon en lévitation, illustration autour de l’IA.

AI & Photography15 Aug 20256 min

How Photographers Are Reinventing Themselves in the AI Era

AI is transforming photography, but the human touch remains irreplaceable. Discover how photographers are adapting and finding new opportunities.